According to MSN
Encarta, investment banking is the "branch of finance concerned with
the underwriting, distribution, and maintenance of markets in
securities issued by business firms and public agencies."1 Ms. Travers' work has impact on many levels. As an investment
banker, she advises companies on the best financial strategies to make
changes to their corporation. She helps people determine their
ideal combination of risk and reward in investments.
There are three main services that investors provide,
dealing mostly with long-term financial planning:
1) The underwrite companies to provide capital. This means
that they buy some or all of a companies stocks and bonds and sell
them to investors in smaller amounts.
2) They execute transactions necessary to sustain markets.
3) They advise on financial matters.
Many "beginner" bankers begin their careers on Wall Street. Some well-known and
successful investment banks include Merrill Lynch, Salomon Smith Barney, Morgan
Stanley Dean Witter, and Goldman Sachs.2
The impact that investment banking
has on companies and individuals is
inestimable. Bankers advise on financial matters dealing with quite large amounts
of money, and they have to cautiously weigh the potential risks and rewards
to make decisions that are best for their investors. Although Ms.
Travers is no longer in investment banking, her work as a research analyst
has many of the same goals and similar aspects. Now, instead of advising
a company on selling their stock, she actually buys and sells the stocks
in the market. Basically, she is buying the stocks that she was formerly
helping companies to sell. This job still involves evaluating the worth
of a company and estimating risks and rewards.
1"Investment Banking,"
Microsoft®
Encarta® Online Encyclopedia 2001
http://encarta.msn.com
2"Investment
Banking:Overview"
http://www.careers-in-finance.com/ib.htm